About NursingAnywear

At Nursing Anywear we want to make each mother's breastfeeding experience more enjoyable! What better way than by providing you with classic and comfortable clothes that allow you to look and feel great, while you are nursing! Now it's easy to get dressed up and bring the baby with you for an outing with the family or friends. Our clothes will allow you to look stylish while allowing you to nurse discreetly, providing your baby with the best nutrients and love he can receive.

NursingAnywear was founded by Keren Singer from Mazekeret Batya, Israel.  As the brand grew, Keren decided to pursue a career in hi-tech and sell it to me, Ariella Dubrowin.  I own "Hanaka Tova" a store in Jerusalem that sells maternity and breastfeeding products.  Women from all over Israel come to our store, "Hanaka Tova" to buy flattering nursing and maternity clothes from the NursingAnywear brand.

I am constantly working to expand our collection of clothes that allow women to look great and nurse discreetly, anywhere!